Thursday 14 October 2010

C104 digital services meet customer satisfaction

David McMenemy and Steven Buchanan
Uni of Strathclyde
Emergence of digital services in Scottish public library websites
Issues of terminology and usability
Moving a way from 'digital leaflets', growing in an unplanned way
Part of parent authority, have to be within that structure
Usage up but satisfaction is down.
Aimed at everybody, so need to be obvious not confusing!
More than 10 options on a website tends to be confusing
Ambiguity in terms used, also a large number of brands used = confusion
32 different words defining reference enquiry services
Diff between content provider and access provider
Access provision - databases and website recommendations, ESP referene services
Content esp for childrens and genealogy
Much more access than content provision
Access to digital libraries essential to social and economic mobility
Public libraries not keeping up as fast as academic
Importance of collaborative working with specialists


Btw look @ www.bookmooch.com book swap website


Arno Janssen FrieslandCampina
Customer satisfaction and digital services
Importance of people getting to know Info service as 'real people'
Shift from just books to multiple services, inc sharepoint
new website more interactive, collaborative calendar of what conferences people are attending
Digital expertise directory of people in company




- Posted using BlogPress from an ISA iPad, where I'm wondering why can't I send a Facebook message or reply on my webmail? My typing is better than I thought it would be though!

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